Since World War II, women have moved increasingly into business ownership, often outpacing male start-ups and typically seeking to meet a combination of personal and economic needs. She’s the Boss chronicles the history of what drew so many women to entrepreneurship over the past 80 years so that today they own more than 40% of all US businesses. In rich detail, it shares the stories of the countless women of all races, ethnicities, genders, and abilities who contributed to this important history. It also explores the intersection of women’s personal choices with changing social, political, and economic factors, such as the rising divorce rates of the 1960s and 1970s, ongoing workplace and credit discrimination; civil and women’s rights activism and activist entrepreneurs, the 1970s recession and 1980s “Reagan Revolution,” and more recently, the internet, crowd-funding, and social entrepreneurship.